Fix the operational leaks in your shop — without living on your phone at 9 PM.
We partner with blue-collar shop owners to build and run one clean front-office system — local Google visibility, call coverage (keep your number), 2-minute mobile estimates, automatic quote follow-ups, scheduling, and 1-tap invoicing.

Built veteran-owned. Trusted by trades across the Northwest.
Great on the tools. Buried in quotes and paperwork at 9 PM.
Most 1-to-10 truck shops don't leak money in just one place. A call hits voicemail while you're on a ladder. A $4,000 estimate sits on the center console until 9:30 PM—or goes out and dies because nobody followed up on Day 3. Invoices wait two weeks, and happy customers forget to leave a Google review.
We wire your whole front office into one simple phone app so bids close and invoices get paid while you run the crew.

Run the whole shop from your phone — right off the truck.
Everything in one login
Kill 5–10 separate subscriptions. Frontline Ops runs your shop — CRM, scheduling, estimates, payments, follow-up, and reviews — from one place.
Shop CRM
Every customer, lead, and job in one place. No more sticky notes or lost numbers.
Missed-Call Text-Back
Can't pick up? The system texts the caller back in seconds so the job doesn't go cold.
Estimates & Invoices
Send quotes from your phone, get one-tap approval, and collect deposits before you roll a truck.
Scheduling
Let customers book their own slot. Syncs with your crew's phones instantly.
Automated Follow-Up
Reminders, confirmations, and quote follow-ups run on autopilot while you work.
Reviews
Auto-text a review link the moment a job's marked done. More 5-stars, more calls.
The 6 operational pillars we fix for your shop
No more 5–10 disconnected apps or sticky notes on the dash. We build and manage the whole operational backbone for your shop in one place.
Conversations — SMS & Email
Every text, email, and message lives in one thread per customer. Stop digging through your phone for the last message — it's all right there, and your whole crew can see it.
- One inbox for texts, email & chat
- Crew can see the full history
- Reply from your phone or desktop


Shop CRM & Pipeline
Stop using whiteboards and sticky notes. Your pipeline shows exactly where every job stands. Drag a lead from "New" to "Paid" and let the automations handle the follow-ups.
- Track every lead source
- Drag-and-drop job stages
- One source of truth for the shop
Calendars & Scheduling
Your calendar should work for you, not the other way around. Let clients book directly from your website, sync with your crew's phones, and automatically send appointment reminders so no-shows drop to nothing.
- Self-serve client booking
- Automated SMS reminders
- Crew dispatch & team management


Estimates & Invoices
Stop chasing payments. Send professional estimates in seconds, let customers approve with one tap, and collect deposits before you ever roll a truck. Get paid faster with built-in card and ACH processing.
- One-click estimate approval
- Text-to-pay invoices
- Automated payment reminders
Automations & Workflows
Reminders, confirmations, staff alerts, and quote follow-ups run on autopilot. Build the sequence once — missed-call text-back, estimate follow-up, review request — and let it work while you're under a house.
- Missed-call text-back
- Quote follow-up sequences
- Staff alerts & reminders


Reviews & Reputation
More 5-star reviews mean more calls. Frontline Ops automatically texts every happy customer a review link the moment a job is marked complete. Pair it with Google Growth to get found by more local customers searching for your trade.
- Auto-request reviews after jobs
- Google & Facebook integration
- Google Growth add-on for local SEO
Mobile — Built for the Field
You don't run your shop from a desk. Frontline Ops runs from your phone — answer a text, send an estimate, check the calendar, and trigger a review request without ever leaving the job site.
- Mobile-first for owner-operators
- Send estimates from the field
- Crew sees updates instantly

Your full Operations & Growth Partner
We don't just hand you software. We build and run the whole growth engine — from your website and Google presence down to custom workflows built for the way your shop actually works.
Websites
Fast, conversion-ready trade websites built and hosted for you — no web guy needed.
Local SEO
Rank for the searches your customers actually type — "electrician near me," "AC repair Coeur d'Alene."
Google Business Profile
We optimize and manage your Google Business Profile so you show up in the map pack.
Google Reviews
Auto-request reviews after every job and keep a steady stream of fresh 5-stars rolling in.
Full Front-Office Ops
Quotes, scheduling, follow-up, invoicing, and keep-your-number phone coverage — one system.
Custom Apps & Workflows
Need a custom inventory tracker or field tool? We build custom apps and workflows for your shop.
Need 24/7 live phone coverage when your hands are full?
Foundation already catches missed calls with instant text-back while you keep your existing cell or shop number. Step up to the Voice tier ($500/mo) or PRO ($1,000/mo) and our 24/7 receptionist answers missed calls via simple carrier forwarding, qualifies the job, and books estimates straight to your calendar.

Call comes in
A customer rings while your hands are full. Hope picks up instantly — no voicemail, no lost job.
Hope answers & books
Hope qualifies the caller, answers FAQs, and books the estimate straight onto your calendar.
CRM + calendar
The lead lands in your CRM with a booked slot. You see it the second you check your phone.

Veteran-owned shops: 50% off PRO — $500/mo
Regular PRO is $1,000/mo. Verified veteran-owned shops pay $500/mo. We take care of our own.
Get Your Free 15-Minute Shop Operations & Growth Audit
We'll run a 6-point check on your local Google visibility, call coverage, quote follow-up, and invoicing—and hand you a 1-page scorecard of the top fixes to put money back in your pocket.
Stop leaving margin on the table
When your front office runs on one track—from the first Google search to the final paid invoice—you close more bids and get your evenings back.
- Recover missed calls with Hope + instant text-back
- Automate follow-ups and save hours every week
- Auto-request reviews after every completed job
- Kill 5-10 separate software subscriptions
How it works
Local search / call → 2-min quote → Day 3/7 follow-up → booked job → paid + 5-star review
Stop working a second shift at 9 PM.
Let's look at your shop's 6 operational pillars—Google visibility, calls, quotes, scheduling, invoicing, and reviews—and show you where the quick wins are.
Book My Free Shop Growth Audit